Dialog Engine is a proprietary scripted conversational technology that allows brands to deploy video assets that respond to consumer input. Dialog Engine enables video to change in response to text and voice interactions.  For example,  TV or outdoor advertisements can respond to SMS texting dialogs that drive people to brand interaction.  This enhanced level of engagement with the brand increases the power of brand messaging and the likelihood of purchase.

A traditional TV advertisement creates a large number of passive or “lean-back” impressions.  With the deployment of Dialog Engine, the same TV ad also generates more valuable “lean forward” interactions with motivated and/or interested consumers who can be driven towards purchase.